Payment Analytics — Simplified
What Sorts of Businesses are Banned from PayPal, Stripe and Square?
Most businesses have no trouble signing up with major payment processors. But for certain businesses, the relationship is not so simple. If you are selling an age-restricted product or service, if your business is considered high-risk, or if you are operating in any...
Control Update: Square Integration
A growing number of today’s retailers are accepting transactions from multiple payment platforms. It doesn’t matter if you are an eCommerce business with millions in monthly revenue or a small SaaS start-up with six months of runway — one thing is clear. The new...
PayPal vs Stripe – Are Two Payment Processors Better than One?
Could the battle of PayPal vs Stripe be over when business owners learn they can run two payment processors?
New Solutions to Old Problems
The constantly evolving landscape of digital technology has altered the way businesses start, grow, and succeed. Historically, it’s been tough to start a business, especially if the entrepreneur isn’t starting with a lot of money. The resources necessary for a...
5 Ways to Reduce Your Customer Acquisition Costs
Lowering customer acquisitions costs can help drive business growth. Learn how to manage your CAC here.
Actionable vs Vanity Metrics: Which Ones Matter?
Measuring metrics and KPIs is part and parcel of running a successful business operation. There isn’t a CEO in the world who will tell you otherwise. But are business operators clued up as to which metrics you want to explore full throttle and which can be left by the...
Battle of the Churns: Customer Churn vs Revenue Churn
There’s no doubt that a subscription-based business needs to keep a close eye on its churn rate. But is it necessary to track both Customer Churn and Revenue Churn? And if your business decides to only track one churn metric, should it concern itself with Customer...
Control Web App Update: Improved Data Accuracy & Lifetime Value Time Series Chart
Our mission at Control is to provide valuable analytics with unparalleled precision. With this recent update, we take another stride forward on this mission. We know that data is one of the most important parts of every executive’s business. With this new release, we...
Everything a CEO Needs to Know About Optimizing Customer Lifetime Value
Understanding your customer and knowing how to get the most out of them has got to be at the forefront of any successful company strategy in order to elevate growth and potential investment. That’s why optimizing customer lifetime value (CLV) is a business strategy that you need to be doing on a regular basis – no ifs and no buts.
3 Incredible Stories of Unpaid Fees
The summer of 2007 was not a good time to be a stock trader. The global economies were entering into the worst financial crisis since The Great Depression, and uncertainty hung in the air.
The Best SaaS Conferences to Attend in 2017
With each passing year, Software-as-a-Service (SaaS) continues to grow, as more and more entrepreneurs embrace cloud-based technology. Consumers are warming to the idea of cloud-based technology as well: the commercial revenue of Microsoft’s subscription-based Office...
Customer Retention: A Closer Look at New vs Repeat Customers
New Customers vs Repeat Customers Which is more valuable — a new customer or a repeat customer? Should McDonald’s advertise to people who love Big Macs, or to people who prefer Whoppers from Burger King? There are strong arguments to be made for either choice....
Growth Data is Everything When it Comes to Venture Capital
Want to gain venture capital for your business? You’ll need to brush up on your growth metrics.
Is the Use of Spreadsheets Killing your Business?
Nine out of ten spreadsheets contain errors. Is the way you handle your payment analytics data secretly killing your business?
Mistakes You’re Making When Calculating & Tracking MRR
Lying to investors, stunting business growth, and spending more than you should — don’t fall into the MRR inaccuracy trap.
How to Kickstart Your Payment Analytics Monitoring
Kick starting your payment analytics monitoring with a clear goal is essential to staying diligent long-term and effectively utilizing the data.
The 5 C’s of Payment Analytics
Acquiring payment analytics to help inform and grow your business on your own requires a bit of elbow grease, and involves implementing the 5 Cs.
Cracking The Code: How Inefficient Payment Reporting Could Be Costing You $22M
Stop taking up your development team’s time and wasting money. Our payment analytics app can save your eCommerce/SaaS/subscription startup $22M
Get Out of the Cash Flow Trough Faster
Staying in the cash flow trough for too long will be harmful to your business, as you are spending more than you are making. Get out as soon as possible.
5 Churn-Reduction Qualities That Keep Your SaaS Product Sticky
Churn reduction is essential to any SaaS business, so it is important that the product and the company hook the users and keep them coming back.
A Message from Control’s CEO: Security Incident December 5, 2016
To Our Valued Customers and Partners, On Monday, December 5, 2016, at 15:57 PST, we prepared and deployed an update for our iOS and Android app notification services. The update contained a bug, which we failed to detect in our QA process before releasing. This...
The Stripe Ecosystem: Pre-built Business Tools For Stripe Merchants
The Stripe ecosystem empowers third-party tools, products, and apps for all areas of a business to work seamlessly together.
Stripe + Squarespace Transaction Fees: What Are They and How to Avoid Them
Stripe + Squarespace transaction fees take a small percentage of all sales; it’s a part of running an online business, but don’t leave money on the table.
Control Web App Update: Customer and Revenue Global Heat Map
View your customer and revenue growth quickly with the Control Global Heat Map. Scroll over each country to see how you are progressing in that market.
John Collison Unplugged: How Stripe Is Building Products, Partnerships and a New App Ecosystem
John Collison, co-founder and president of Stripe, discusses future plans for the company and the mission to continue making online commerce frictionless.
10 High-Risk Online Fraud Countries That Stripe & PayPal Merchants Should Monitor
Due to weak security measures and lack of consumer and merchant payment education, online fraud is more prevalent in some countries than others.
Common Run Rate Forecasting Mistakes — and How to Avoid Them
Calculating run rate can be an insightful exercise, helping operators gauge the success of their company’s performance, however, it comes with caveats.
6 Innovative Ways to Conduct a SaaS Market Research Project
Conducting a SaaS market research will ensure that the product you create solves a specific problem for a group of people that are ready to buy.
Affordable or Scalable eCommerce Platform: How Do You Pick?
Avoid the pain and hassle of migrating services by picking a scalable eCommerce platform at the early stages of your business rather than the cheapest.
Real-time PayPal Updates Plugin for WooCommerce Users
Download Real-time Updates for PayPal Analytics plugin for WooCommerce and receive instant payment data on Control’s iOS, Android, and web app.
The Importance of Tracking Payment Decline Geographic Locations
Tracking the locations of payment decline gives online merchants insights to where they need to monitor security and improve payment systems.
Why A Recurring Revenue Business Model Works
The recurring revenue business model has helped many online companies grow their business, retain customers, and understand the market they are in.
Control Update: Pricing Change
Since we started Control in 2014, we have done extensive work improving our product and service to provide our customers the best value. These improvements include: Major design improvements to our iOS, Android, and web-based products Enhancements to our Analytics...
Control Awarded “Rising Star” and “Great User Experience” Awards by Finances Online
Control was selected as top “Rising Star” and “Great User Experience” in the online business intelligence category & as top 20 for managing on the go.
5 Big PayPal Markets With Little Love For Credit Cards
In the US, using credit cards to pay for online services and products is normal, however, other countries are more inclined to use PayPal and other options.
Top 5 Things We’ve Learned About Subscription Businesses in 2016
In a subscription business, consumers pay a monthly recurring fee. The industry has drastically changed; here’s what 2016 looks like.
Uncovering All the Hidden Fees of PayPal
PayPal makes it easy to send and receive money online, but how much do the transactions actually cost you? Is PayPal hiding fees from you?
How to Use Cohort Analysis and Prevent Churn
Find out why customers left your SaaS service by conducting a cohort analysis to understand when and why they decided to end the relationship.
4 Tips to Taking Advantage of Your Customer Lifetime Value
Now that your have your customer lifetime value, how can you use this important metric to please customers, know your competitors, and grow your business?
The Handy eCommerce Dictionary
Taking your business online will help you expand your market. To expand your knowledge of online business, improve your vocab with this eCommerce dictionary.
